Introducing Maison Martell, the oldest cognac house's cultural residence coming to influential creative cities, with Johannesburg launching in March 2026.

This isn't just a venue—it's where French cognac tradition meets South African creativity. Each city's Maison will be uniquely designed, making every location distinct.

Martell collaborates with leading creatives to blend heritage with local expression. The residence showcases luxury experiences through music performances, chef collaborations, tastings, and art installations—all available for a limited time.

Every "room" offers a collectible experience where presence is the ultimate privilege. "Martell's philosophy aligns perfectly with South Africa's cultural creativity," says Tintswalo Baloyi, Category Director at Pernod Ricard South Africa.

Unlike Johannesburg's fast pace, Maison Martell focuses on slow luxury—leisurely meals, meaningful conversations, and crafted cocktails. Access will be limited, with only a small number of daily tickets available.

SAVE THE DATE

March 8-22, 2026

Montecasino, Fourways

Tickets available soon